In the second hour of the show, join Rey and his guests as they launch the new ATRE show series called “This Is Taos.” The series will offer monthly interviews with business, tourism, government, cultural and real estate leaders who will bring useful and informative commentary about why the historic Town of Taos is a popular destination for visitors from around the world, as well as why people chose to make the community their home. The show series is presented by the Taos Ski Valley (TSV), while the Town of Taos and other businesses, and organizations (including the Taos Arts Council) are partnering with ATRE to offer this unique and informative radio programs.
As Rey’s initial guest during the second hour broadcast—and to share his observations about the important relationship that TSV has with the people of northern New Mexico—is David Norden, Chief Executive Officer of the mountain resort. David will offer an update on what visitors to TSV are enjoying this winter, as well as throughout the year. Since July 2016, David has brought his highly regarded and extensive ski industry experience to the role of managing all of the existing operations of this multi-season resort destination. TSV is the first major ski resort to become a certified B Corp. This certification helps ensure that TSV meets the highest standards of verified social and environmental performance, sustainability, public transparency and legal accountability. Becoming a B Corp also means that the long-held values of inclusion, sustainability, and respect for all are validated. To further the interest of real estate and economic development in northern New Mexico, Taos is among the members of the Northern New Mexico Air Alliance (NNMAA), a non-profit group of businesses, cities, counties and attractions. NNMAA serves as a vehicle for expanding opportunities for consumers who are seeking real estate, economic, sport and entertainment options in northern New Mexico.
Also, joining Rey in the second hour of the show is Karina Armijo, Director of Marketing and Tourism for the Town of Taos, who will speak to the variety of attractions that make the town a special destination; why the town serves as a desirable destination for home buying; the multitude of activities the town offers to consumers this winter; as well as some background on her role as a member of the management team in Taos government. Chosen by Taos Town Manager Rick Bellis and Mayor Dan Barrone to fill the position of overseeing the town’s marketing and tourism activities, Karina is a well-respected professional who is characterized by the publication taoStyle as "very approachable, a good listener who holds the concerns of the community close to her heart." An article in The Taos News offers some perspective on the approach that Karina takes in her work to promote all of the positive elements of Taos.